Contact Hirsh!
email
hirsh@anandastrategy.com

Affiliations

Hirsh is the Chair of the Los Angeles Cannabis Chamber of Commerce. The Chamber is a non-profit trade association that functions as the Chamber of Commerce for the cannabis industry in Los Angeles County. The organization is comprised of leading licensed operators and cannabis industry professionals in the region. Our driving purpose is to foster the development of and help unite cannabis retailers, manufacturers, cultivators, distributors, delivery businesses and ancillary businesses in Los Angeles County. We help bring together the connections, products, and resources that our members have challenges obtaining on their own. Our chapter is dedicated to supporting the growth and development of the broader compliant cannabis industry in Los Angeles County through our signature networking mixers, educational events, and chamber resources. The Cannabis Chamber has regional chapters across California, including in the Bay Area, the Inland Empire, Los Angeles County, Orange County and San Diego County. The Cannabis Chamber is also a proud affiliate member of the National Cannabis Industry Association (NCIA), the Cannabis Consumer Policy Council (CCPC), and the National Association of Cannabis Businesses (NACB).

Hirsh is also the Director of Government Affairs for the National Organization for the Reform of Marijuana Laws (NORML) in Los Angeles. For more than fifty years, NORML has been a leading advocate for cannabis decriminalization and the rights of medical cannabis patients. NORML supports the removal of all penalties for the private possession and responsible use of cannabis by adults, including cultivation for personal use, and casual nonprofit transfers of small amounts. It also advocates for the creation of a legal and regulatory framework for cannabis production and retail sale to adults. NORML’s sister organization, NORML Foundation, provides legal assistance and support to people negatively impacted by cannabis criminalization. Founded in 1973, Los Angeles NORML is one of the oldest chapters in the country. Los Angeles NORML advocates for the rights of medical cannabis patients throughout Los Angeles County, and has been instrumental in passing public policy that protects those rights in many of the 88 cities that make up Los Angeles County

Hirsh is a Member of the California Cannabis Industry Association's Federal Policy Advisors Board. The California Cannabis Industry Association (CCIA) advocates on behalf of the legal cannabis industry in California and acts as a resource for state lawmakers on cannabis policy. CCIA’s membership includes over 400 California businesses representing over 600 brands and approximately 15,000 employees. Hirsh serves on CCIA’s Federal Policy Advisory Board, which leverages CCIA’s robust membership to advocate for the end of federal cannabis prohibition. This group has worked closely with California’s congressional delegation over the past several years to advance the cause of federal cannabis reform.

Hirsh is an Equity Workshop Instructor at Success Centers. Success Centers is a San Francisco-based non-profit that helps communities impacted by inequality and the War on Drugs develop sustainable career and entrepreneurial paths in the cannabis industry. Success Centers offers community members career assessments and coaching, job placement and job training for the cannabis industry. It also assists verified social equity applicants in obtaining the critical business experience, educational resources and skill sets required to develop effective business models and achieve entrepreneurial success. Each Wednesday evening, Success Centers holds its Equity for Industry Workshops, in which industry leaders provide social equity applicants and members of underrepresented communities with resources and mentorship as they look to launch their own cannabis businesses. Hirsh is an Equity Workshop Instructor at Success Centers, and regularly leads courses on local, state and federal cannabis policy and regulations.

Hirsh is a Senior Advisor for the Cannabis Equity Retailers Association (CERA). CERA is a Los Angeles-based non-profit that works to support and empower low-income residents that have qualified for the city’s social equity program because they have been negatively impacted by the War on Drugs. CERA advocates for social equity applicants that were granted retail cannabis licenses in the City’s most recent round of cannabis licensing, and regularly engages local elected officials and stakeholders to promote policies that support the ability of these Los Angeles social equity licensees to be successful. CERA also works to provide its members and their employees with opportunities to strengthen operational, marketing and overall business management skills through shared network insights and training opportunities. These efforts are designed to ensure social equity businesses survive and thrive and that the City of Los Angeles has an equitable cannabis marketplace.